Progressive Generation® Studios, a leading Animation studio, is thrilled to extend to talented Digital Marketing Manager professional to join our extraordinary team. We are dedicated to creating exceptional content and are seeking individuals who share our passion to collaborate with us.
Main Duties and Responsibilities:
- Develop and execute comprehensive marketing strategies for our product, including defining target markets, positioning, and messaging.
- Experience with setting, maintaining, and optimizing a digital marketing budget.
- Conduct market research to identify customer needs, market trends, and competitive landscape. Use insights to guide product development and marketing decisions.
- Plan and execute successful product launches, including go-to-market strategies, pricing, distribution channels, and sales enablement materials.
- Create high-quality marketing collateral, such as product presentations, datasheets, website content, and sales tools, ensuring consistent messaging and brand positioning.
- Oversee the execution of marketing campaigns using various channels (digital marketing, advertising, content marketing, events, social media) to drive product awareness, generate leads, and support sales efforts.
- Monitor and analyze the performance of marketing initiatives and campaigns. Use data and metrics to evaluate effectiveness and make data-driven recommendations for optimization.
- Collaborate with sales, customer support, and Social media teams to ensure alignment and effective communication throughout the product lifecycle.
- Experience in leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Stay updated on industry trends, competitor activities, and emerging technologies. Use insights to identify opportunities and develop competitive advantages.
Skills and Qualification:
- Bachelor’s degree in marketing, Business, or equivalent.
- 3-5 years of experience in digital marketing preferred.
- Strong SEO/SEM, email, and social media skills.
- Familiar with web and marketing analytics tools.
- Creative with HTML, CSS, and JavaScript.
- Relevant certifications a plus.
- Fluency in English and Arabic
If you are passionate and have a strong experience, we would love to hear from you soon!